One of the simplest & fastest ways to upgrade your life ->
Put intentionality and focus behind asking the *best possible questions* to yourself and others.
The best questions are efficiently mapped to the root of what you’re trying to solve.
For example…
Let’s say you’re an early-stage investor evaluating a founder for their “customer obsession”.
You may start off by asking: “How many customers do you speak with each month?” or “Who is your customer?”
BUT…
I think these questions, and other questions like it, are the *WRONG* questions to ask.
The best questions unlock depth of understanding, and are hard to game.
So, instead, let’s try questions like:
“What is something that surprised you during customer discovery?”
OR
“How are customers using your product in a way you didn’t expect?”
OR
Perhaps, finding questions that validate customer obsession isn’t the right point to focus as an early-stage investor, in the first place!
Perhaps, instead, it is an obsession of the founder to win.
Perhaps, customer obsession is a side effect of this more important psychological point. 😉
Mastering the skill of questions (and, questions about questions) allows you to move faster through time and space, with improved outcomes.
Agree?
